The Top 2 Strategies to Make Your Company Stand Out

Focusing on a single product or service allows you to excel in that area, enhancing your overall quality and customer satisfaction. By hiring or training specialists, you create a superior offering that delights customers, leading to repeat business and referrals. This specialization often results in faster growth, lower marketing costs, better profit margins, and ultimately… Read more »

Just Add Capital

If you’re aiming to attract investors or potential buyers, be prepared for them to thoroughly examine your sales and marketing processes. For companies that sell to other businesses, investors will scrutinize where your leads come from and the cost associated with generating them. They will be interested in the technology you use to support your… Read more »

How to Determine the Right Time to Sell Your Business

Deciding when to sell your business can be challenging. One effective approach is to consider selling when someone else is prepared to invest more in your company than you are. When you first start your business, you’re likely the biggest believer in its success. You work long hours and invest a significant portion of your… Read more »

Rapid Growth? Watch Out for These Risks That Could Derail Your Business

If you’re aiming for rapid business growth, maintaining a positive cash flow cycle or having the capacity to secure funding quickly is crucial. Without these, you risk outgrowing your own financial stability and potentially driving your company to failure. **Understanding Cash Flow Cycles** A positive cash flow cycle means you receive payment before you have… Read more »

Which Is Better, a Financial Buyer or a Strategic Buyer?

If you decide to sell your business to an outside acquirer, you’re going to have to decide between a financial and a strategic buyer—understanding the different motivations of these two buyers can be the key to getting a good price for your business. A financial buyer is acquiring your future profit stream, so they will… Read more »

The One Number Owners Need to Stop Focusing On

The value of your business comes down to a single equation: what multiple of your profit is an acquirer willing to pay for your company? profit × multiple = value Most owners believe the best way to improve the value of their company is to make more profit – so, they find ways to sell… Read more »